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Sunday, May 31, 2015
Today we explore an effective Process for Designing a Logo.
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Today we explore an effective Process for Designing a Logo. Enjoy!
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Saturday, May 30, 2015
Using the Science of #Persuasion to become a successful…
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Using the Science of #Persuasion to become a successful entrepreneur!
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Friday, May 29, 2015
Enjoying the colors and exploring the #ColorTheory &…
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Enjoying the colors and exploring the #ColorTheory & How you can use It for Branding!
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Thursday, May 28, 2015
Get your images from the Best Websites for Getting…
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Get your images from the Best Websites for Getting Royalty Free Images and forget about any copyright issues.
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Wednesday, May 27, 2015
Good ole root beer float. Reminds me of my younger years at...
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Good ole root beer float. Reminds me of my younger years at...
Good ole root beer float. Reminds me of my younger years at Arwine Drug Store or as the locals called it “the drug store”.
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When Should Companies Split?
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When Should Companies Split? An Analysis of #Ebay and #Paypal.
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Tuesday, May 26, 2015
How to set up an efficient #PublicRelations Department?
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How to set up an efficient #PublicRelations Department?
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Monday, May 25, 2015
How to Exit a Company?
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How to Exit a Company? Exploring today exclusive negotiations vs. auction process. #CompanyExit
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Sunday, May 24, 2015
Saturday, May 23, 2015
Had the most marvelous time with Daphne Smith, Well Done Life at...
Had the most marvelous time with Daphne Smith, Well Done Life at her 3rd Thursday event. What an amazing woman
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Should you Bundle or Unbundle your products?
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Should you Bundle or Unbundle your products?
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How to Write Headlines That Make Your Customers Take Notice
How to Write Headlines That Make Your Customers Take Notice
In Market Like You Mean It, marketing expert Al Lautenslager explains how you can engage your customers, create brand believers and gain fans for everything you sell. In this edited excerpt, the author reveals the secrets to composing headlines that will grab the attention of your target audience.
Whether you’re reading a newspaper, magazine, newsletter or website, you scan. What do you scan? Pictures and headlines, mostly. What happens when you see a headline that you’re interested in? You stop and read the article that goes with that headline. It’s headlines that feed your attention, whether online or in print.
The headline is often the most important part of any content you read because it saves you time and prevents you from diving into the text of an article or paragraph you’re not really interested in. You only have the briefest of moments to grab someone’s attention during those scans. Without that attention-grabbing, “get noticed” headline, your first impression becomes no impression.
Crafting a headline that’s purposeful becomes the number-one job of the writer; a very critical element in written communication. The more compelling or attention-getting a headline is, the higher the probability of getting what you’ve written seen and read by a larger audience.
We’ve mentioned magazines, newspapers and online content when discussing headlines. There’s one more very important headline consideration, and that’s in email communication. The headline in this case is the subject line of the email. Emails are very often opened based only on the scan of a subject line, especially in an overloaded email inbox. So crafting the subject line with the same attention-grabbing power as you would anything else in your marketing campaign is essential in email communication, too.
Another version of a compelling headline is in search engine results. When you do your respective search for your keyword or a phrase, the resulting links on the search engine results page are a collection of headlines. You scan and click on the one that interests you the most or comes closest to what you were thinking when you initiated your search.
In order for you to get noticed you have to think from the standpoint of those you’re targeting with your message or information. In marketing, you want to speak from the perspective of the customer or prospect. Every time they look at your marketing, they’re thinking, “What’s in it for me?” That means you have to grab them to make them read on. With every communication, think about what will cause them to read on. That’s the start of how to craft a compelling headline. Spend time on this–lots of time. Don’t release your communication until you’re convinced you have a headline that will get noticed. Once you do, you’ll get more attention, more readers, more buzz and more results.
Create your headlines to get noticed, get attention and inspire interest. The more compelling and interesting your headline, the higher the probability of attracting the target you’re after. Let’s look at some different kinds of headlines that worked.
How-To Headlines
In marketing, motivating people to take action is typically the goal. Reading a how-to headline usually leaves no doubt about what’s next:
- Five Activities That Will Extend Your Life
- How to Double Your Income and Take More Time Off
- Paying Your House Off in Five Years
- Story Headlines
While you can’t tell a story with just a headline, you can
Introduce a storyline as a hook:
- How a Five-Year-Old Saved a Life
- From Ds and Fs to CEO
- Alive! How I Survived Burial in an Avalanche for 12 Hours
- Challenge Headlines
If you can get a prospect to connect with what you wrote, you have a good chance of communicating further with them. If you pose a “challenge question” and a prospect says, “That’s just like me or my situation,” you’ve got their attention:
Would You Like More Customers Than You Can Handle?
Are You Faced with More Debt Than You Could Ever Pay Off?
Is Your Teen Struggling to Get Through High School?
Extreme Headlines
Sometimes referred to as “shock and awe” or “surprise” messaging, extreme approaches definitely get attention:
One in 20 People Will Get Arrested This Year
Seven Foods to Eat to Guarantee a Shorter Life
What Your Car Dealer Won’t Tell You
Targeted Headlines
Over half the success of your marketing is based on targeting. So the more targeted you can make a headline, the higher the probability it will be read–especially by those you want to read it:
You’ve Thought about Retiring But Don’t Know Where to Start (Target: people in their 40s to 60s)
If You Want a Good College Education for Your Child, You’ll Like This (Target: parents of high school/college-age children)
Want a New Job You Really Like? Read What Not to Do (Target: people who are unhappy in their current job or want to advance in their career)
Emotion-Based Headlines
In every area of marketing, playing on emotion works, whether in a headline or in the body copy of marketing messages. Emotions drive us whether we think we’re rational or not. Here are some examples:
Someone You Know Is About to Have a Heart Attack–And You Can Prevent It
Live Longer with Less Stress Over Money
Your Kids Will Struggle to Have the Same Quality of Life That You Do
Very often you only have a brief moment to get attention and get noticed. Headlines can do that for you efficiently and effectively.
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Friday, May 22, 2015
Having a great time with the WIN NWA board via Instagram...
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Exploring today the reasons of Why most startups don’t…
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Exploring today the reasons of Why most startups don’t get #PressCoverage and what should those startups do.
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Thursday, May 21, 2015
When to Sell Your Business?
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When to Sell Your Business? We provide potential reasons and criteria to make your decision-making more structured.
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Don't buy Wealth Wheat Trader
Don’t buy Wealth Wheat Trader
LEARN MORE HERE: http://ift.tt/1Ht3XCo SUBSCRIBE TO MY CHANNEL The Wealthy Wheat Trader-http://journeytosuccess.co The Wealthy Wheat Trader Review-http://journeytosuccess.co The Wealthy Wheat Trader -http://ift.tt/1Ht3XCo Today I am doing an The Wealthy Wheat Trader review to show you why The Wealthy Wheat Trader is a scam and you should definitely RUN while you can! I am also going to tell you about an opportunity that doesn’t involve any kind of binary options trading or software. The United States Government has issued a fraud advisory for binary options and platforms such as The Wealthy Wheat Trader that they are traded on. You can find that advisory here: http://ift.tt/1zBmPKS and see for yourself the dangers in putting your hard earned money into the The Wealthy Wheat Trader software or app or anything else to do with binary options. If you want to make real money with a real business then head over to http://ift.tt/1Ht3XCo and let me help you get started building your online business. I hope this The Wealthy Wheat Trader review has helped you and I hope you take my advice and the advice of the US Government and stay away. I can help you make the kind of money you are looking for. You can also find this YouTube video review under: The Wealthy Wheat Trader The Wealthy Wheat Trader Review The Wealthy Wheat Trader Scam The Wealthy Wheat Trader Legit The Wealthy Wheat Trader Work Is The Wealthy Wheat Trader a scam? For more information go to: http://ift.tt/1Ht3XCo
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Wednesday, May 20, 2015
Exploring a success story of how Riot Games started…
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Exploring a success story of how Riot Games started and grew #LeagueOfLegends.
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Ataraxia 7 by Joesph Belkins, Is Ataraxia fraudulent?
Ataraxia 7 by Joesph Belkins, Is Ataraxia fraudulent?
For more information: http://ift.tt/1Ht3XCo SUBSCRIBE TO MY CHANNEL ATARAXIA 7 TRADING SOFTWARE REVIEW - IS JOSEPH BELKINS ATARAXIA 7 TRADING SOFTWARE A SCAM? So, you are searching online for a way to make money and your wondering if Joseph Belkins ATARAXIA 7 Trading Software can help you make money? Well , keep reading here is great information to take along with you about online binary offers like this one. If you are looking into This ATARAXIA 7 software, which is a system used to make money by trading on the internet. I want to clue you in on a few things you may not already know. First of all, I am sure you have been finding information all over the internet that includes an affiliate link, that is a link to a marketer that is selling this product. They make quick money by catching you with a quick link and convince you to buy into this product so they can make high commissions off of you. Don’t Fall for the HYPE!! Is ATARAXIA 7 a Scam? Does this really work? To Be honest, here is what I see. If these products worked like they claim these marketers wouldn’t have to sell this to you or anywhere online. These marketers are looking to earn a quick lump some of money in commissions off your deposit that is make to “Their Preferred Broker” You also have to keep a deposit of up to $250.00 Into that account at ALL times. Like I said.. If you read very carefully these marketers are offering you many riches quickly but what they don’t want you to know is that if it doesn’t work, THEY DON’T OFFER REFUNDS!!!. It is a very slim chance that you will make a lot of money with this product. These quick launch products are very risky and your return is hardly EVER what they claim. http://ift.tt/1zBmPKS To be frank with you, I have seen products like ATARAXIA 7 all too often and these “get rich claims” that NEVER work. Don’t let them empty your pockets and leave you broke. There is a better way!! There are many opportunities online that will help make you money. When looking into these products it is important to read the fine print and find out what costs are involved or even if they offer REFUNDS. Most of the time they DON’T. Most legitimate online opportunities will be of no charge and no up sells. Also they will be honest and up front about how much work you really need to put forth in order to make and earning from them. I am hoping that my review and sharing some f this information with you will help you see the big picture with these online software’s and systems that are presented online on a weekly basis.. I am hoping I can help you decide if this ATARAXIA 7 TRADING software is right for you. Like I mentioned in the video there is a solution. You don’t need to put your hard earnings at risk. There is a way that you can make money online that won’t cost you a dime. Don’t to spend your money on ATARAXIA 7 to make money online. If you are willing to put a little bit of work into the system I am about to share with you, you can be making money quickly with NO COSTS INVOLVED!! I have been working with a this 100% FREE online system that creates amazing results for me, I never was able to make money online before I came across this system it is an amazing opportunity! This program includes everything you need to make money online including extended training that you can do at your own pace. It is a system that is set on automation so once you set it up with your name on it, it can work for you while you sleep. It includes a members Face book group that you can join to learn new tips and tricks and also mentoring from the 6 figure earners that can help the newbies achieve their successes. So your never left in the dust to guess on what to do. If you have been taken advantage of for too long online (JUST LIKE I WAS) and sick of the get rich quick scams on software programs and quick online riches that they claim, I encourage you to CLICK THE LINK BELOW to explore a legitimate way to get results: http://ift.tt/1Ht3XCo
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Liked on YouTube: “Ataraxia 7 by Joesph Belkins, Is...
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Tuesday, May 19, 2015
This article looks at the steps for effective…
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This article looks at the steps for effective #brainstorming and 12 fantastic brainstorming techniques.
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Liked on YouTube: “Automated Wealth Network vs IPN”...
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Monday, May 18, 2015
Discovering a complete guide to Mastermind Groups!
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Discovering a complete guide to Mastermind Groups!
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